Activ8 Blog

Entries categorized as ‘Start-ups’

Game plan that keeps it simple.

27 August 2008 · Leave a Comment

Did I also mention that my daily paper fix comes from the FT. I dip into the FT most mornings prior to heading up to the Outblaze office at Cyberport. The FT is one of the dailys that Starbucks at Cyberport have on the racks.

This morning there is a really interesting article on Rob Small CEO of MiniClip.com. “Type the word “games” into Google and top of the resulting list of 1,080,000,000 (1bn) searchs is MiniClip.com. That is a sign of the popularity among internet users that this London-based company has achieved since starting up on a budget of £40,000 seven years ago”. This FT article on MiniClip gives an insight into one of the leading casual game operators.


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Categories: Casual Gaming · Start-ups

How to change the world.

26 August 2008 · Leave a Comment

Today I stumbled across Guy Kawasaki’s blog: How to change the World – A practical blog for impractical people.  Guy is ex Apple, a Managing Director of Garage Technology Ventures, columnist for Entrepreneur Magazine, and author.

The story I came across was a video of a speech he gave on The Art of the Start which is based on one of his books.  This 40 min video covers his 10 point start-up plan.

  1. Make meaning
  2. Make a mantra
  3. Get going
  4. Define a business model
  5. Weave a map (acronym for: milestones, assumption & task)
  6. Niche thyself
  7. The 10, 20, 30 rule (10 slides, 20 mins & 30 point font size)
  8. Hire infected people
  9. Lower barrier to adoption
  10. See the clouds
  11. Don’t let the bozos grind you down


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Categories: Start-ups