The Library Project.

Hong Kong – 13 June 2008

Pony tailed Tom Stader, is a driven young man. He set-up and launched The Library Project in 2006. Activ8 is pleased to be associated with The Library Project by running their ads as our default banners.  Donating this unsold inventory helps support the The Library Project’s fund-raising efforts and their mission of providing libraries to under financed orphanages and elementary schools in rural areas.

Tom recently spoke at Wed Wednesday in Hong Kong. He gave a very insightful outline of how, with help from friends and fans of The Library Project he has used the internet as a viral marketing tool to support fund raising activities.   In his presentation Tom outlined how The Library Project donates books and libraries to under financed schools and orphanages in rural areas by:

• Getting the local community involved through book drives and awareness raising
• Providing libraries to under financed orphanages and elementary schools
• Partnering with local NGOs (charities)

On the Web Wednesday Hong Kong website there is a pod cast of Tom’s Library Project presentation.   Tom’s slide presentation is a great viral marketing case-study and a must-look for anyone interested in viral marketing.  Tom has done an absolutely amazing job on a shoe-string budget.  I urge you to add your support to to The Library Project’s fund-raising efforts.

Here is a Tom being interviewed by The China Business Network.

And, here is the The Library Project Facebook Group.

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